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    Whether you’re a merchant, retailer, or digital reseller, we have all the tools to help you drive revenue with a gift card program.
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MERCHANTS

Distribution Integrated Program Services

Drive revenue with our gift card solutions 


Our gift card solutions can be a powerful way to extend your brand’s reach and increase customer loyalty. That’s why we are dedicated to developing fresh, original ways for you to put expand your omni-channel strategy. 
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Benefit from the breadth of ​our network


When you partner with us, you have unparalleled access to our omni-channel gift card distribution relationships and resources. We offer in-store and online solutions to reach your customers everywhere they are.​ 

Leverage all of our proven best practices, including merchandising, marketing, promotions and end-to-end support services to maximise gift card program sales.  

Our card services


Fulfilment

Fulfilment​


Whether a card recipient orders online, qualifies for an incentive, or is sent a card as part of a promotion or appeasement, we handle the digital or physical delivery. 

Gift card merchandising

Merchandising​


For in-store gift card category sales, we have feet on the street who maintain and optimise the fixtures and seasonal displays. We leverage best practices to help optimise your gift card sales throughout the year. 

Promotional

Promotional marketing


We have a dedicated in-house marketing team that can manage gift card promotions on your behalf. Their expertise can help you increase your gift card sales and increase revenue. 

Meet your gift card shopper personas


Visit our resource to learn how you can extend reach and grow your gift card revenue.

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Meet your gift card shopper personas

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Shopper Personas

Tap into the B2B market


When you join our gift card catalogue you gain exposure to ​B2B incentives and loyalty programs across all industries.​ 

  • Customer loyalty programs ​ 
  • Employee rewards, recognition and staff clubs​ 
  • Closed group savings and layby services ​ 
  • Sales incentives ​ 
  • Research and survey incentives ​ 
  • Digital apps and platforms​ 
  • Claim programs  

The power of the Blackhawk Network


By building the broadest distribution network and cultivating deep industry relationships, we can take your brand straight to the top players and our exclusive partners across all the major distribution categories.

Retail. With more than 250,000 doors in grocery, home improvement, office and big box retailers worldwide, Blackhawk Network continues to be the gift card distribution leader. And we’re expanding every day.

Online. Leading the way in eCommerce, Blackhawk partners with the top online marketplaces, including Amazon, eBay, Target and more. That means you could partner with them, too.

Loyalty. We don’t just put gift cards into loyalty programs. We work with all 10 of the largest bank and airline loyalty programs, helping our merchant card partners easily tap into this $50 billion market.

Incentives. When you work with Blackhawk Network, we can issue your gift cards for customer rebates, employee incentives, sales incentives and more.

Scrips. For many merchants, nonprofit fundraising is a great way to increase gift card sales. Blackhawk Network can help your gift card—and your brand—reach members of 30,000 nonprofit organizations.

Our end-to-end services


Lighten your load—we’re here to help

Demand planning and inventory control   |   Design services

Product implementation and card production   |   Fulfillment

Supply chain management and procurement   |   Signage and print production

Exclusively Ours 


At Blackhawk Network, gift card and prepaid card solutions include many products that are exclusively ours. These innovations allow you to increase your revenue and expand your brand’s reach in new ways.  

Learn more

Integrated program services 


Our client success teams coordinate a multi-disciplinary team to support every aspect of your gift card program and omni-channel strategy, from on-boarding and technical operations to financial services and robust reporting.  

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Ready to drive your business results?
We’re here to help.

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