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    Whether you’re a merchant, retailer, or digital reseller, we have all the tools to help you drive revenue with a gift card program.
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    Deck out your gift card category with all the right products.
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    A full suite of services to make program management and delivery simple.
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    Explore more efficient and cost-effective ways to transfer funds from corporations to individuals.
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    Choose the payment vehicle that aligns with your program.
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    gift cards & eGift cards
    Popular single merchant gift cards are available in both plastic and electronic formats.
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    Visa® and Mastercard® Prepaid Cards can be used anywhere the network’s debit cards are accepted.
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in-store gift card mall

Retailers In-Store Gift Card Mall

Opt for an in-store Gift Card Mall


Increase your in-store gift card category sales with our innovative fixtures that showcase hundreds of best-selling cards.

Let us handle the details


When you partner with Blackhawk Network for your in-store gift card sales, we manage the merchandising for you. Our decades of experience mean we know how to optimise your product mix, manage marketing promotions and more with our dedicated teams. After all, when it comes to motivating sales and pleasing customers, nothing performs better than a professionally executed in-store experience. 

Talk With Us
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Built-in video screens
Built-in digital screens
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Customizable fixture footprints
Customisable fixture footprints
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Hundreds of pegs per fixture
Hundreds of pegs per fixture
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Multiple fixture types and sizes
Multiple fixture types and sizes

Boost your gift card category sales by up to 40%


Read our case study to learn how Blackhawk Network helped one major North American retailer increase their gift card category sales by 40% YOY. Then start a conversation with one of our gift card experts. 

Get the Case Study
Case Study
Boost your gift card category sales by up to 40%

Global BHN - Content Download

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Gift card program case study

Expert in-store merchandising


As an industry pioneer—and a continuous innovator—we know how to maximise gift card category sales in-store, for both our retailer partners and gift card partners. How? These are just a few of our extensive best practices: 

  • A data-driven approach to optimising fixtures 

  • Planogram optimisation analysis, including custom displays if desired 

  • Real-time insights about best-selling products 

  • Innovative, attention-getting displays, many including digital displays 

pmedia-Gift-card-rack

Integrated program services


Our client success teams coordinate a multi-disciplinary team to support every aspect of your gift card sales, from on-boarding and technical operations to financial services and robust reporting.

Learn more

Exclusively ours


At Blackhawk Network, gift card and prepaid card solutions include many products that are exclusively ours. These innovations allow you to increase your revenue and expand your brand’s reach in new ways. 

Learn more
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Ready to drive your business results?
We’re here to help.

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