Blackhawk Engagement Solutions Featured in Mobile Marketing Xchange
October 18, 2016
In a recent article published in Mobile Marketing Xchange (MMX), Blackhawk Engagement Solutions vice president of product rewards Jennifer Worley provided insights into trends in digital rewards for consideration in rewards programs.
The piece details different rewards that complement shoppers’ purchasing habits, including egifts, virtual rewards and mobile wallets. Worley described how consumer preferences for different types of digital rewards are emerging, and shoppers are becoming increasingly confident about finding and using them.
Currently featured on the MMX website homepage, the article can be read in its entirety here.