Hawk Incentives Research: Employers Missing Opportunities to Better Engage Employees

New research from Hawk Incentives, which aimed to explore employee preferences for wellness rewards programs, revealed a marked disparity between employee interest and employer sponsorship. While many employees surveyed are interested in receiving rewards for wellness milestones, they reported that few of their employers offer wellness programs or rewards.

The findings are based on a survey of more than 1,400 employees of all ages on the quality of rewards programs in their workplaces and their personal preferences for various reward milestones and incentives.

Some highlights from the research include:

  • The employees surveyed want wellness rewards and want to be engaged in wellness programs.
  • Many employees surveyed reported that their companies don’t offer wellness rewards.
  • Wellness program rewards come in many forms—and people have a favorite (physical prepaid cards).
  • Value and frequency play a key role in creating an ideal wellness reward.
  • There’s room for wellness program improvement.

Download the Hawk Incentives infographic, “Winning the Employee Wellness Race.”


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