COMMERCE PRODUCTS
Offer the flexibility of choice
Prepaid Gift Cards, including plastic and virtual options, can be sold in-store and online. They are perennially popular for gift giving because they are flexible and provide choice.
Make special occasions more spontaneous
One-third of gift cards are purchased on the same day they’re given as a gift.1That’s a great reason to sell plastic Prepaid Gift Cards in-store for last-minute shoppers.
1Blackhawk Network Consumer Gift Cards State of the Union, conducted by Murphy Research, US, March 2019.
Self-use is on the up and up
People spend more on gift cards—about $4 more on average1—when they’re planning to use the cards themselves.
1Blackhawk Network Consumer Gift Cards State of the Union, conducted by Murphy Research, US, March 2019.
Celebrate birthdays near and far
Birthdays top the list of reasons to give a gift card.1Physical and virtual Prepaid Gift Cards are flexible options that everyone can appreciate.
1Blackhawk Network Consumer Gift Cards State of the Union, conducted by Murphy Research, US, March 2019.
Learn how Prepaid Cards can benefit you and your business
When it comes to consumer behavior, satisfaction and brand loyalty, the more you understand, the more successful your business will be. That’s why Blackhawk Network partnered with Murphy Research to bring you our latest consumer report, Consumer Transformations: Insights to Keep Your Brand Thriving.
