If you’re a health insurance provider with Medicare and Medicaid members, you know how important it is to improve your Star Ratings and HEDIS scores. In order to improve those scores, though, you need to get more of your members engaged so they regularly complete more healthy actions—preventative screenings, chronic treatments and everything in between.
As a leader in gift cards and incentives industry, Blackhawk Network has developed programs that can help health plans like you improve your members’ healthy actions—and your ratings.
Find the right incentive
As you might imagine, different people are motivated by different things. So, when you are able to choose from more than 1,000 digital and physical prepaid and gift cards—the number of options offered only by Blackhawk Network—you can find just the right incentive for your target audience.
For Medicare members
- Filtered cards good at many major brands
- Gift cards from major brands
- Digital gift cards
For Medicaid members
- Gift cards to help with prescription costs
- Gift cards for ride services to help transport to appointments
- Plastic gift cards (as opposed to digital)
Customize, personalize and optimize
Every aspect of your program will affect member engagement and, in turn, how well members follow through to complete healthy actions. Blackhawk Network offers complete, customizable member engagement campaigns, including personalized, greeting card-like communications that talk to your members in a way that’s clear and easy to understand. Members get cards to engage the healthy action, then cards with their rewards when those healthy actions are complete. They get the incentives they deserve.
In addition, we have reporting and tracking analytics that allow you to optimize your program as needed.
Compliance is still a must
Anytime your members’ information is shared, it must be handled correctly. Blackhawk Network is a HIPAA-HITECH compliant incentives provider, so you know this sensitive information will be handled correctly.