Apr 21, 2023

Infographic: 5 Reasons to Weave Gift Cards Into Your Apparel Business

reasons to weave gift cards into your apparel business

Would you like your fashion or apparel business to be more successful? Add gift cards to your product mix. Below are five reasons gift cards are so attractive.

To see the full infographic, click here.

1. Gift cards are everyone’s favorite

• For 16 years in a row, gift cards have been the #1 most requested holiday gift.1

2. They bring in additional revenue

additional revenue using gift cards for apparel business

• A robust gift card program can increase your annual revenue by 3% or more.2

• And when they use their gift cards, recipients typically spend more than the card’s value.3

3. They bring in additional shoppers

4. They’re perfect for promotions

5. They’re easy to implement

• Thanks to the industry-leading Blackhawk Network (BHN®) Digital Gifting platform.


Talk to BHN

We're experienced in gift cards, retail and driving business success. Find out what we can do for you.

Call us at 866.219.7533 or visit our website BlackhawkNetwork.com


Want more info on how gift cards are good for your apparel business?

• eBook - Gift Cards 101: Fundamentals for Success

• Blog - Gift Cards: The Easy Way to Make Any Fashion Retailer More Successful

• Case Study - Lulus

1. 2022 Holiday by the Numbers, NRF

2. Blackhawk Network Internal Data, 2019

3. Blackhawk Network EQ Global State of the Union Insights, 2022