On Tuesday 7th September we were proud to welcome a small number of retail partners to our first in-person event since the beginning of the pandemic. It was a fantastic day full of networking, insights, and productive future-planning meetings.
Below you will find a recording of each seminar that took place.
Following a hearty introduction from Managing Director, Matt Howe, we welcomed Anna Uprichard, VP Commerce, to the stage to lead our keynote speech. Unveiling our brand-new, updated EMEA Consumer Research Report, Anna's presentation delves into the state of the consumer gift card market and looks towards trends for the peak season. Key topics of the research paper feature digital gifting, self-use and forecasted Christmas trends.
We then enjoyed a number of seminars throughout the day, led by experts within the Blackhawk Network.
Benefits of joining a B2B gift card programme: Chris Ford and Glenrose Harwood
Understand how you can connect with millions of consumers via B2B programmes. We’ll take you through the B2B opportunities available within the Blackhawk Network and demonstrate how to get the most out of these programmes to help you grow your business.
Benefits of becoming part of a multi-brand gift card programme: Dave Walsh
According to our latest research, 36% of UK consumers have purchased a multi-retailer gift card this year. This insightful seminar will look at why multi-brand gift cards are so popular with consumers, and how being part of a multi-brand gift card programme can help grow your business.
Opportunities with digital distribution partners: Panel discussion chaired by Anna Uprichard
Panel session delving into the latest challenges and opportunities for card partners through digital distribution. This discussion will look at how the gift card industry is dealing with the growing requirement for online and digital solutions, and what gift card suppliers can do to optimise the online experience.
Panel participants: Heather Rogers, Sarah France, Aoife Davey (Blackhawk Network) and Kathryn Dolan (Tesco Bank).
The rise of self-use within the gift card industry: Panel discussion chaired by Anna Uprichard
Our recent research revealed that across EMEA, 27% of consumers who purchased a gift card this year bought the card to use themselves. This panel discussion will look at how self-use purchasing is affecting the gift card industry. Why is self-use becoming more popular? Does self-use drive incremental sales? Is self-use something card partners want and encourage? Or is it more important to focus on gifting?
Panel participants: Damien Kingsford, Scott Aird (Blackhawk Network), David Exposito (Amazon)
Gift card innovation and the evolution of the omnichannel shopping experience: Panel discussion chaired by Anna Uprichard
Panel discussion looking at how the gift card industry needs to evolve and innovate to keep up with consumer demands. This insightful discussion will look at product evolution, digital payments, improving the in-store experience and the growing demand for eCommerce solutions.
Panel participants: Sebastian Riccardelli, Scott Aird, Sarah France (Blackhawk Network), Leon Turney (Displayplan)
If you have found the insights in these videos useful and would like to discuss becoming a Blackhawk Network partner, then please complete the form to your right. A member of our team will get in touch with you shortly.