Whilst Christmas will undoubtedly be another very different year from the norm, gift cards will continue to be a sure thing. In fact, their gifting popularity is growing on a global scale:
Gift cards are projected to represent nearly half of the overall Christmas holiday gifting spend worldwide-up 27% YOY.*
Plus, with the rapid adoption of virtual gifting, gift cards can instantly overcome many of the challenges that retailers will face this year, like shipping delays and stock issues.
The global lessons and insights in this Blackhawk Network eBook will help you to make the most of the Christmas holiday season wherever in the world your customers are.
To download your copy, just fill out the short form to your right.
* 2021 Holiday Branded Pay Study, Blackhawk Network